4P vs 4C Marketing Mix Comparison Slide for PowerPoint & Google Slides

Clarify modern marketing strategies with this side-by-side comparison of the 4P and 4C models. This professionally designed slide presents the traditional Product, Price, Place, and Promotion framework against its customer-centric counterpart: Customer Solution, Cost to Customer, Convenience, and Communication. Each point is color-coded—orange, red, blue, and cyan—for immediate visual pairing, with intuitive icons and concise text explaining the strategic shift from company-focused to customer-focused thinking.

The clean two-column layout enhances comprehension, making it easy for audiences to grasp how marketing priorities have evolved. Whether highlighting the transition from price to total cost or from one-way promotion to customer dialogue, this template delivers a compelling narrative that supports business case presentations, training sessions, and academic lectures. Fully editable in both PowerPoint and Google Slides, you can easily adjust colors, icons, or text to align with your brand voice or presentation goals.

Perfect for illustrating strategic alignment, digital transformation in marketing, or customer-first approaches, this slide is an impactful way to engage stakeholders and stimulate meaningful discussions. The clear, balanced design ensures seamless integration into both corporate decks and educational materials.